Product Development

How to Find SaaS Feature Requests on Reddit (2024 Guide)

8 min read
Share:

You’ve built a SaaS product, but are you building the features your users actually want? The difference between a feature that delights customers and one that gathers dust often comes down to one thing: listening to real users in their natural habitat.

Reddit has become an unexpected goldmine for product teams seeking authentic feature requests and user feedback. Unlike carefully curated reviews or formal surveys, Reddit conversations reveal the raw, unfiltered frustrations and desires of real users. These discussions happen organically, making them far more valuable than any focus group.

In this guide, you’ll learn how to systematically find SaaS feature requests on Reddit, which communities to monitor, and how to transform these insights into features that users will love. Whether you’re a founder trying to validate your next big feature or a product manager looking to prioritize your roadmap, Reddit holds answers you can’t afford to ignore.

Why Reddit Is Perfect for Finding SaaS Feature Requests

Reddit isn’t just another social media platform - it’s a collection of passionate, niche communities where people share genuine problems and frustrations. Here’s why it’s particularly valuable for SaaS feature discovery:

Unfiltered honesty: Unlike your support tickets or social media pages where users might hold back, Reddit users are refreshingly blunt. They’ll tell you exactly what’s broken, what’s missing, and what they’d pay for.

Context-rich discussions: Feature requests on Reddit rarely come in isolation. They’re embedded in stories, use cases, and workflows. You don’t just learn what users want - you understand why they want it and how they’d use it.

Validation through upvotes: The voting system naturally surfaces the most important pain points. If a feature request gets hundreds of upvotes and comments, you know it resonates with a significant portion of your target audience.

Competitive intelligence: Users frequently compare tools and discuss switching between platforms. These conversations reveal not just what features users want, but also what your competitors are missing.

Top Subreddits for SaaS Feature Requests

Not all subreddits are created equal when it comes to finding actionable feature requests. Focus your efforts on these high-value communities:

General SaaS and Startup Communities

r/SaaS (150K+ members): This is ground zero for SaaS discussions. Founders and users regularly share what they love and hate about various tools. Search for posts about your industry or browse recent discussions about tool frustrations.

r/Entrepreneur (3M+ members): While broader than SaaS-specific, this massive community frequently discusses productivity tools, CRMs, and business software. The feature requests here often come from actual paying customers.

r/startups (1.5M+ members): Early-stage founders are particularly vocal about what tools they need and what’s missing from existing solutions. These users often represent your most innovative customer segment.

Tool-Specific Communities

r/productivity (450K+ members): Users here constantly evaluate and compare productivity tools, sharing detailed feedback about what works and what doesn’t.

r/smallbusiness (1M+ members): Small business owners have unique needs and limited budgets. Their feature requests often focus on practical, high-impact functionality.

Category-specific subreddits: Depending on your niche, explore communities like r/marketing, r/sales, r/customerservice, or r/projectmanagement. These focused communities provide domain-specific insights.

Technical and Developer Communities

r/webdev and r/programming: If you’re building tools for developers, these communities offer brutally honest feedback about APIs, integrations, and developer experience.

How to Search for Feature Requests Effectively

Finding valuable feature requests requires more than just browsing. Use these strategies to uncover hidden gems:

Master Reddit Search Operators

Reddit’s search can be powerful when you know the tricks. Try these search queries:

  • subreddit:saas "wish [your tool type] had"
  • subreddit:entrepreneur "looking for" AND "feature"
  • subreddit:productivity "why doesn't" AND "[your category]"
  • subreddit:startups "missing" OR "lacking"

Sort results by “Top” and filter by time range (past month, past year) to find trending requests.

Look for Pain Point Patterns

A single feature request is interesting, but patterns are gold. Pay attention to:

  • Recurring complaints across multiple threads
  • Feature requests with 50+ upvotes (significant demand)
  • Multiple users describing the same workaround or hack
  • Comments saying “I’d pay for this” or “I’d switch tools for this”

Monitor “What tool should I use?” Threads

These comparison threads are treasure troves. Users explain exactly what features matter most to them and why current solutions fall short. Save these threads and review them monthly.

Analyzing and Prioritizing Reddit Feature Requests

Not every feature request deserves a spot on your roadmap. Here’s how to separate signal from noise:

Evaluate Request Quality

High-quality feature requests typically include:

  • Specific use case: “I need to export reports as CSV for my accountant” beats “better reporting”
  • Frequency indicator: “Every week I have to…” suggests regular pain
  • Impact statement: “This costs me 2 hours daily” quantifies the problem
  • Workaround description: Shows desperation level and validates the need

Score Feature Requests

Create a simple scoring system:

  • Frequency: How often is this requested? (1-10)
  • Urgency: How painful is the current situation? (1-10)
  • Reach: How many users does this affect? (1-10)
  • Strategic fit: Does this align with your product vision? (1-10)

Total scores of 30+ deserve serious consideration.

Validate with Direct Engagement

Don’t just lurk - engage. When you find an interesting feature request:

  • Comment asking clarifying questions
  • Request permission to follow up via DM
  • Offer early access in exchange for detailed feedback
  • Build relationships with vocal community members

Streamlining Your Reddit Feature Research with PainOnSocial

Manually searching Reddit for feature requests works, but it’s incredibly time-consuming. You need to check multiple subreddits, track patterns across dozens of threads, and somehow organize all this qualitative data into actionable insights.

This is exactly the problem PainOnSocial solves for SaaS founders and product teams. Instead of spending hours searching through Reddit manually, PainOnSocial automatically analyzes curated subreddit communities to surface the most frequent and intense pain points - including feature requests.

The platform uses AI to score pain points from 0-100 based on frequency, intensity, and community engagement. Each insight comes with real quotes, permalinks to original discussions, and upvote counts, giving you the evidence you need to make confident product decisions. For SaaS teams trying to prioritize feature development, this means you can quickly identify which features your target audience is actively requesting, backed by real data from authentic Reddit discussions.

Rather than hoping you’re building the right features, you can validate ideas with evidence from communities where your users already gather. The platform’s filters let you narrow down by category, community size, and language, ensuring you’re hearing from the right audience for your specific SaaS product.

Turning Reddit Insights into Product Features

Finding feature requests is just the beginning. Here’s how to act on them:

Document Everything

Create a centralized repository for Reddit insights:

  • Permalink to original discussion
  • User quotes (anonymized)
  • Upvote count and engagement metrics
  • Related discussions or similar requests
  • Your priority score and notes

Build a Feedback Loop

When you ship a feature inspired by Reddit feedback:

  • Return to the original thread and share the update
  • Thank users for their input
  • Ask for feedback on your implementation
  • Build goodwill and brand advocates

Track Feature Success

Measure whether Reddit-inspired features actually perform:

  • Adoption rate among new users
  • Usage frequency among existing users
  • Impact on key metrics (retention, satisfaction)
  • Positive mentions on Reddit after launch

Common Mistakes to Avoid

Chasing every shiny object: Not every highly upvoted request fits your product vision. Stay focused on your core value proposition.

Ignoring the “why”: A request for “dark mode” might actually be about reducing eye strain during long work sessions. Solve the root problem.

Building for edge cases: One user’s very specific workflow doesn’t justify a major feature. Look for patterns.

Forgetting to engage: Reddit communities notice when you take without giving back. Share knowledge, help solve problems, and be genuinely helpful.

Treating Reddit as your only source: Reddit insights should complement - not replace - customer interviews, usage analytics, and market research.

Best Practices for Long-Term Success

Set up regular monitoring: Schedule weekly Reddit review sessions. Use tools or reminders to ensure consistency.

Track sentiment over time: Are complaints about your category increasing? This might signal an opportunity or emerging competitor.

Build authentic relationships: Don’t just extract value. Contribute to communities by answering questions and sharing expertise.

Share your findings with the team: Create a Slack channel or regular email digest sharing interesting Reddit insights with your product team.

Test before you build: Share mockups or concepts in relevant threads to validate interest before investing development time.

Conclusion

Reddit represents one of the most valuable, underutilized resources for SaaS feature discovery. While your competitors rely on formal surveys and feature request forms, you can tap into authentic, organic conversations where users share their real problems and frustrations.

The feature requests you find on Reddit aren’t just ideas - they’re validated pain points backed by upvotes, comments, and real-world use cases. When you build features inspired by these insights, you’re not guessing what users might want; you’re delivering solutions they’ve already proven they need.

Start with the subreddits most relevant to your target audience. Set aside time each week to search for patterns and pain points. Document what you find, engage with users authentically, and most importantly - take action on the insights you discover.

The next game-changing feature for your SaaS product is probably being discussed on Reddit right now. The only question is: will you find it before your competitors do?

Share:

Ready to Discover Real Problems?

Use PainOnSocial to analyze Reddit communities and uncover validated pain points for your next product or business idea.